15. Exercise: Acquisition Channels

Exercise: Acquisition Channel

Acquisition Channel Exercise

We are now ready to figure out how we can reach the users for our Party App. Let's create our acquisition channel strategy.

In the real world you might be working with your Marketing partner on the channel strategy, but for this exercise you need to be both the PM and the PMM.

Party App

Exercise: Acquisition Channel

Task Description:

What is our acquisition channel strategy for the Party App? Don't forget that are users are both the people who want to organize parties and the vendors who want to sell them party products and services.

Task List:

Task Feedback:

Good work! You can see my solution in the next video.

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